About

Our Contributors

Customer Engagement Agencies constitutes a new category of Web destination that we call a conversational microsite from GISTICS, a marketing think tank

The primary contributors (below) hold that ad agencies must transform their human-services business model into a digital services businesses, using engagement infrastructure to add distinctive new value to their client’s customer experience.

This nicely defines our mission: show, demonstrate, and share how engagement technologies become operational capabilities of how firms attract, serve, and keep customers for life.

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Joseph Welusz
Managing Editor

Digital Marketing Expert

Mark Iorio

Mark Iorio
Contributing Editor

Branding & Product Positioning Expert

Michael Moon
Editor in Chief

Masterclass facilitator of Service Innovation workshops